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private:yesler
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yesler.com
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yesler.com
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Jan 27th, 2020 12:00AM
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PMO Program Manager
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Open
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Full-Time
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Seattle, WA, United States
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Seattle
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WA
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USA
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Jan 3rd, 2020 12:00AM
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Yesler is hiring a Project Management Organization Program Manager (PMO PgM) to join our team. The ideal candidate will use their extensive project management and client engagement experience to drive operational excellence and program success. This person is a natural and driven leader with a positive spirit who excels in collaborative teamwork – all within a marketing environment. They possess a proven track record of successful projects, happy teams, and satisfied clients. As a Program Manager at Yesler, you are responsible for maintaining successful marketing program management and project execution while delivering great work that wows our clients. The PMO PgM will be highly collaborative, a great facilitator, persuasive negotiator, and a positive creative thinker.This position reports to a PMO Group Manager or PMO Director.ResponsibilitiesProgram & Team Focus:The Program Manager is responsible for the successful delivery of Yesler’s integrated service offerings on a single account or across multiple accounts.You will cultivate existing client relationships, ensure client results, and maintain high levels of delivery success as evidenced by client retention and meeting or exceeding project KPIs, both operational and financial.You orchestrate all aspects the work, ensuring the desired outcome, and managing the interdependencies. Aspects include process, tools, workflows, and making sure the right team members are on board to get the work done.Take responsibility for understanding client and program goals, statements of work (SOWs), and to monitor and maintain account and or project health by making smart decisions with respect to profit margins and team hours utilization.Bring together a team (or teams) of delivery experts to execute against the program goals and requirements.Create and maintain detailed project workback schedules; ensure timely completion through all phases; take lead on quality control issues; write and present project plans/risks.Support delivery team members through a variety of communication methods making sure it’s clear who’s responsible for what, when, where, why and how.Work with delivery leads to ensure project success within budget, timeline and scope.Drive and track all project activities and deliverables, maintaining visibility to all project team members and internal stakeholders.Monitor and report program health and risks to Account and PMO leadershipServe as an expert in PMO processes and toolsClient Focus:You act as the liaison between the client and Yesler’s internal service/delivery teams.Display extraordinary client service skills and a strong command of verbal and written communications.Show a curiosity about the client’s business and become a consultative partner by understanding how they define success, listening for opportunities, and making recommendations to the Account Strategy team on what else Yesler can do to help them reach their business goalsCoordinate and lead client meetings; develop project documentation including meeting agendas, meeting recaps and next steps, project schedules and status reports.Collaborate across Yesler’s Account Strategy teams to deliver and implement all aspects of agency involvement with assigned accounts.Comfortable interfacing with clients at the VP and C level.Requirements & Qualifications:At least 7+ years’ experience in digital project management, marketing program management, product marketing, or direct marketing; previous agency experience strongly preferred.Intermediate to expert level experience with a variety of project management and documentation tools that may include Microsoft Project or Smartsheet, Trello/Microsoft Planner/Kanban, RAID logs, daily stand-ups, creating work breakdown structures and workback schedules.Familiar with a variety of project management methodologies applied in an agency or professional services setting;Experience across a range of digital media disciplines; familiar with B2B industry best practices, concepts, and procedures;Specific experience achieving project success and devising and implementing process improvements;Ability to meet tight deadlines and remain calm under pressure;Excellent communication and presentation skills and ability to deliver clear and concise ideas to the internal team and external clients;Ambitious optimization mindset, very organized and detail oriented, with strong planning skills; and,Bachelor's degree in Business Administration, Marketing, Communications, or related 4-year degree required.About YeslerYesler is a B2B marketing agency that blends strategy, creativity, and technology to build demand, engage customers, and grow revenue. From offices in Seattle, Portland, Philadelphia, Toronto, London and Singapore, we’re a team of more than 200 strategists, designers, technologists, media experts, and analysts who are on a mission to change the marketing status quo. We take an integrated approach to serving the entire marketing organization—not only the strategies, content, and programs to create demand but also the infrastructure, operations, and project management required to execute, measure, and optimize for results.Yesler has been recognized as a great place to work, and the awards keep rolling in. We’ve earned more than 19 Best Workplace Awards over the last decade, placement on the Inc. Magazine list of America’s Fastest Growing Companies for five years in a row, and we were named one of the Top 50 B2B Marketing Agencies by Chief Marketer in 2016 and 2017.Our mission is to positively impact the people we work with, the people we work for, and the communities we live in. We support our mission by providing an inclusive environment where all are empowered to share their diverse perspectives and experiences, so we can ultimately be better together.Our policies, practices, programs, activities and decisions regarding employment, hiring, assignment, promotion, compensation, volunteerism, and internships are not based on a person’s race, color, sex, age, religion, national origin, mental or physical disability, ancestry, military discharge status, sexual orientation, gender identity or expression, marital status, source of income, parental status, housing status, or other protected status. We strongly encourage women, people of color, veterans, individuals with disabilities, and members of the LGBTQ community to apply.Visit yesler.com to learn more or follow us on Twitter @yeslerb2b.
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Jan 27th, 2020 09:51AM
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Jan 27th, 2020 09:51AM
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Yesler
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Industrials
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Support Services
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private:yesler
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yesler.com
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yesler.com
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Jan 27th, 2020 12:00AM
|
Account Director
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Open
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Full-Time
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Philadelphia, PA, United States
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Philadelphia
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PA
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USA
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Jan 6th, 2020 12:00AM
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|
Yesler seeks an Account Director who will manage all aspects of the Agency-Client relationship by providing the support to deliver highly effective demand generation, lead management, and integrated, results-driven digital marketing initiatives for a select group of top-tier clients. The Account Director at Yesler cultivates existing client relationships, ensures client results, maintains high levels of satisfaction and uncovers new business opportunities with existing clients. As an individual contributor, you will deliver and implement digital marketing strategies, compile and analyze data and provide detailed industry-related insight and third-party market research to drive outcomes. You will manage account relationships, develop new business, and identify and sell to customer needs. In addition, you will create and communicate vision and plans that balance short- and long-term goals. Key Responsibilities: Retain and grow existing client base through individual efforts and through the account management team, by delivering profitable, quality service; Mine new business opportunities from existing clients; Maintain awareness of current research, the marketplace, the competitive environment, the client’s industry and the client’s position in order to recommend strategies/projects; Oversee a list of assigned accounts and assess performance on these accounts against implemented targets and benchmarks; Define business strategies by applying knowledge based on customer market; Assess strategies currently in place for existing clients and recommend new or amended priorities and targets as required, in order to enable Yesler to meet and exceed each client’s commercial and business objectives; Own senior client relationships (CMO, Marketing VP, etc.) across existing client base; Provide a point of escalation for the client and account team; Ensure that significant ROI is being achieved across all assigned accounts and that high standards of quality are met by the account team; Track digital marketing performance against implemented targets in order to ensure the best possible quality of results are maintained across the Yesler client portfolio; Support the VP of Account Strategy in informing the overall business strategy, and keep company leaders apprised of key client opportunities, potential risks and other key nuances which affect the health of the business; Facilitate the development and documentation of best practices for improving operational efficiencies within the team and the group; Lead the creation of proposals and budgets; and, Lead and implement client account planning. Requirements:At least 10 years’ experience in product marketing, executive communications, direct marketing, sales, or marketing program management – a variety across multiple disciplines is desirable, and previous agency experience is preferred; Bachelor's degree in Business Administration, Marketing, Communications or a related 4-year degree is required - MBA preferred; Ability and willingness to wear multiple hats, without hesitation, to do what it takes to get things done; Ability to encourage open communication; Analytical and strategic mindset;Able to thrive under pressure and function effectively in a fast paced, changing environment; and,Driven by results, while proactively seeking to improve them. Preferred Qualifications: Experience working across a range of digital marketing disciplines; Familiarity with industry best practices, concepts, and procedures; Experience devising and implementing integrated digital marketing strategies;Specific experience achieving significant improvements in results by devising and implementing innovative campaign strategies and ideas;Analytical, with a proven ability to interpret large amounts of information, news, data and research quickly – and distil the most important/relevant information for intelligent strategic development;Demonstrated competence in content development, social media, demand generation, Marketing Automation;Highly passionate about delving into – and drawing insight from – data;Entrepreneurial mindset with a high level of organization, strong project management and planning skills;Able to meet tight deadlines and remain calm under pressure;Excellent communication and presentation skills and ability to deliver clear and concise ideas to internal and external customers; Comfortable working both independently and as part of a team;Extensive account management experience, providing digital marketing solutions; and,Well-versed in the latest digital trends and experience in overseeing agency executions.About YeslerYesler is a B2B marketing agency that blends strategy, creativity, and technology to build demand, engage customers, and grow revenue. From offices in Seattle, Portland, Philadelphia, Toronto, London and Singapore, we’re a team of more than 200 strategists, designers, technologists, media experts, and analysts who are on a mission to change the marketing status quo. We take an integrated approach to serving the entire marketing organization—not only the strategies, content, and programs to create demand but also the infrastructure, operations, and project management required to execute, measure, and optimize for results.Yesler has been recognized as a great place to work, and the awards keep rolling in. We’ve earned more than 19 Best Workplace Awards over the last decade, placement on the Inc. Magazine list of America’s Fastest Growing Companies for five years in a row, and we were named one of the Top 50 B2B Marketing Agencies by Chief Marketer in 2016 and 2017.Our mission is to positively impact the people we work with, the people we work for, and the communities we live in. We support our mission by providing an inclusive environment where all are empowered to share their diverse perspectives and experiences, so we can ultimately be better together.Our policies, practices, programs, activities and decisions regarding employment, hiring, assignment, promotion, compensation, volunteerism, and internships are not based on a person’s race, color, sex, age, religion, national origin, mental or physical disability, ancestry, military discharge status, sexual orientation, gender identity or expression, marital status, source of income, parental status, housing status, or other protected status. We strongly encourage women, people of color, veterans, individuals with disabilities, and members of the LGBTQ community to apply.Visit yesler.com to learn more, or follow us on Twitter @yeslerb2b.com
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Jan 27th, 2020 09:51AM
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Jan 27th, 2020 09:51AM
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Yesler
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Industrials
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Support Services
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private:yesler
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yesler.com
|
yesler.com
|
Jan 27th, 2020 12:00AM
|
SEM Manager
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Open
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Full-Time
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Seattle, WA, United States
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Seattle
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WA
|
USA
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Jan 15th, 2020 12:00AM
|
|
Are you passionate about digital marketing and paid media strategy? Do you have deep experience building and executing complex Paid Search and Paid Social campaigns? Want to be part of a fun and fast-growing team? We’re hiring! Come work for Yesler as a SEM Manager, where you will be responsible for managing Search, Display and Social campaigns across multiple channels. Responsibilities:Manage paid search and paid social campaigns on behalf of enterprise-level, B2B clients, including strategy creation, implementation, and ongoing optimization;Perform day-to-day management, including performance monitoring, bid management, budget pacing, forecasting, A/B testing, and keyword expansion;Support day-to-day communication with internal teams, clients and vendors;Track, analyze, and report on paid search and paid social performance; recommend testing strategies and optimizations to improve overall campaign performance;Perform SEM audits to help win new business, analyzing historical and competitive activity to identify opportunities for improvement;Work closely with client teams to identify and fully understand client business needs, campaign performance objectives, and opportunities to grow the relationship; and,Train junior team members on paid search and paid social best practices.Qualifications:6+ years of experience in an agency or client-side digital marketing role, with hands-on experience managing and optimizing digital marketing campaigns – at least 3 years in the B2B space is a plus;Demonstrated hands-on experience with SEM is a must;Excellent analytical, critical-thinking and problem-solving skills;Strong communication and presentation skills, and comfortable working with a variety of internal and external stakeholders (often across a wide array of industries);Self-motivated, self-starter, able to independently execute with minimal supervision in a fast-paced agency environment with rapidly changing priorities;Advanced Excel skills, including but not limited to PivotTables, VLookups, nested formulas, etc.Strong understanding of statistics, data modeling and projections is a plus; and,Interest in learning Paid Social, Programmatic Display, and Content Syndication is a plus.About YeslerYesler is a B2B marketing agency that blends strategy, creativity, and technology to build demand, engage customers, and grow revenue. From offices in Seattle, Portland, Philadelphia, Toronto, London and Singapore, we’re a team of more than 200 strategists, designers, technologists, media experts, and analysts who are on a mission to change the marketing status quo. We take an integrated approach to serving the entire marketing organization—not only the strategies, content, and programs to create demand but also the infrastructure, operations, and project management required to execute, measure, and optimize for results.Yesler has been recognized as a great place to work, and the awards keep rolling in. We’ve earned more than 19 Best Workplace Awards over the last decade, placement on the Inc. Magazine list of America’s Fastest Growing Companies for five years in a row, and we were named one of the Top 50 B2B Marketing Agencies by Chief Marketer in 2016 and 2017.Our mission is to positively impact the people we work with, the people we work for, and the communities we live in. We support our mission by providing an inclusive environment where all are empowered to share their diverse perspectives and experiences so we can ultimately be better together.Our policies, practices, programs, activities and decisions regarding employment, hiring, assignment, promotion, compensation, volunteerism, and internships are not based on a person’s race, color, sex, age, religion, national origin, mental or physical disability, ancestry, military discharge status, sexual orientation, gender identity or expression, marital status, source of income, parental status, housing status, or other protected status. We strongly encourage women, people of color, veterans, individuals with disabilities, and members of the LGBTQ community to apply.Visit yesler.com to learn more, or follow us on Twitter @yeslerb2b
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Jan 27th, 2020 09:51AM
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Jan 27th, 2020 09:51AM
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Yesler
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Industrials
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Support Services
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private:yesler
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yesler.com
|
yesler.com
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Jan 28th, 2020 12:00AM
|
Marketing Automation Architect
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Open
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Full-Time
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Portland, OR, United States
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Portland
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OR
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USA
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Nov 19th, 2019 12:00AM
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|
Are you a passionate B2B Marketer with demand generation and marketing automation expertise? Yesler is hiring a Marketing Automation Architect to join us in our Portland or Seattle offices.You will have systems experience (if not certification) in Marketo and Salesforce. You will consult on, architect, deploy and optimize operational programs for data and lead management, as well as campaigns for lead nurture, event marketing, and more.You're an expert in deploying B2B campaigns in a marketing automation system. Acting as a tactical contributor, you will be responsible for the system execution of strategic plans as well as crafting components of larger projects. You will build assets including emails, landing pages, and forms and verify accuracy with a rigorous quality assurance process. Working with the strategic project lead you may participate in client meetings and provide input on email marketing tactics. As part of a project team you will participate in project road mapping, contribute to estimates and implement marketing automation standard methodologies.ResponsibilitiesYou will translate project requirements and build appropriate solutions in marketing automation platformsYou will craft campaigns to support lead nurture, lead scoring, event promotion, and data managementProduce marketing campaign assets including emails, landing pages, and forms within a marketing automation WYSIWYG editorPerform quality assurance on assets and programsProvide internal and client-facing documentationYou will report on campaign performance, including results of any testsParticipate on a team responsible for planning, estimating, and managing deliverablesRequirements/QualificationsYou have a Bachelor’s Degree and 3+ years of experience in marketing and demand generation, with at least 2 years in Marketo. Certification preferredExcellent understanding of email marketing techniques, best practices, and metricsBasic understanding of HTML and CSS preferredYou're able to learn systems and acquire technical skills quickly and have a problem-solving attitudeYou're passionate, organized and detail-orientedYou're a phenomenal teammate but able to work independently as wellYou have strong written and verbal communication skillsAbout YeslerYesler is a B2B marketing agency that blends strategy, creativity, and technology to build demand, engage customers, and grow revenue for our clients. From offices in Seattle, Portland, Philadelphia, Toronto, London and Singapore, we’re a team of more than 200 strategists, designers, technologists, media experts, and analysts who are on a mission to change the marketing status quo. We take an integrated approach to serving the entire marketing organization—not only the strategies, content, and programs to create demand but also the infrastructure, operations, and project management required to execute, measure, and optimize for results.Yesler has continually been recognized as a great place to work. We’ve earned 19 Best Workplace Awards over the last decade, including Inc. Magazine's Best Workplaces, and we were named one of the Top 50 B2B Marketing Agencies by Chief Marketer in 2016 and 2017.Our mission is to positively impact the people we work with, the people we work for, and the communities we live in. We support our mission by providing an inclusive environment where all are empowered to share their diverse perspectives and experiences, so we can ultimately be better together.Our policies, practices, programs, activities and decisions regarding employment, hiring, assignment, promotion, compensation, volunteerism, and internships are not based on a person’s race, color, sex, age, religion, national origin, mental or physical disability, ancestry, military discharge status, sexual orientation, gender identity or expression, marital status, source of income, parental status, housing status, or other protected status. We strongly encourage women, people of color, veterans, individuals with disabilities, and members of the LGBTQ community to apply.Visit yesler.com to learn more, or follow us on Twitter @yeslerb2b.
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Jan 28th, 2020 01:33PM
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Jan 28th, 2020 01:33PM
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Yesler
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Industrials
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Support Services
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private:yesler
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yesler.com
|
yesler.com
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Jan 28th, 2020 12:00AM
|
Sales Development Representative
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Open
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|
Full-Time
|
Seattle, WA, United States
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Seattle
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WA
|
USA
|
Dec 30th, 2019 12:00AM
|
|
Are you a positive, independent, tenacious and organized person? Yesler is looking for a Sales Development Representative (SDR) to join us! The SDR will play a critical role as we continue to build our sales and marketing engine to support our fast-growing business. The primary focus is to swiftly manage and nurture new inbound and to drive outbound efforts to identify and win net-new accounts and revenue. You will work closely with Marketing to support campaigns, manage the lead flow, qualify buying interest, and cultivate opportunity in target accounts. You will also work with the Sales teams to support prospecting activities for priority accounts to secure a sufficient flow of additional qualified opportunities. The SDR creates a strong first impression, so you will be responsible for ensuring a positive experience that sets the stage for effective sales follow-up. Driving excitement, creativity, and relationship building into every customer call is essential. You're driven, have positive phone presence, and a track record of effective, credible lead follow-up and sales development within an organization. Responsibilities You are an independent self-starter, responsible for your schedule every day and able to meet the daily workflow requirements. You will use email, phone calls, and calendaring software to establish appointments for sales conversations. You will coordinate appointments with prospects and subject matter experts. You will handle initial sales conversations, relying on comprehensive knowledge of Yesler’s services and our customers’ buying journeys to smoothly tailor your approach. Use spreadsheet/database/CRM to track progress and prepare reports on progress. You have some level of understanding of Salesforce reporting. RequirementsYou're a self-starter and are dynamic and ambitious! You love establishing strong relationships. You're highly analytical and numbers driven. A strong communicator, verbally and in writing. You're a problem solver, organized, and have strong time management skills. Experience using Microsoft Office and SharePoint, Trello, Salesforce, calendaring software, and LinkedIn. Tenacious follow-up and strong work ethic. You have strong business insight and negotiation skills. You thrive in a rapidly changing environment and are comfortable with ambiguity. Technology-savvy and comfortable talking about Marketing technology and demand generation process. 2+ years in inside sales experience.About YeslerYesler is a B2B marketing agency that blends strategy, creativity, and technology to build demand, engage customers, and grow revenue. From offices in Seattle, Portland, Philadelphia, Toronto, London and Singapore, we’re a team of more than 200 strategists, designers, technologists, media experts, and analysts who are on a mission to change the marketing status quo. We take an integrated approach to serving the entire marketing organization—not only the strategies, content, and programs to create demand but also the infrastructure, operations, and project management required to execute, measure, and optimize for results.Yesler has been recognized as a great place to work, and the awards keep rolling in. We’ve earned more than 19 Best Workplace Awards over the last decade, placement on the Inc. Magazine list of America’s Fastest Growing Companies for five years in a row, and we were named one of the Top 50 B2B Marketing Agencies by Chief Marketer in 2016 and 2017.Our mission is to positively impact the people we work with, the people we work for, and the communities we live in. We support our mission by providing an inclusive environment where all are empowered to share their diverse perspectives and experiences, so we can ultimately be better together.Our policies, practices, programs, activities and decisions regarding employment, hiring, assignment, promotion, compensation, volunteerism, and internships are not based on a person’s race, color, sex, age, religion, national origin, mental or physical disability, ancestry, military discharge status, sexual orientation, gender identity or expression, marital status, source of income, parental status, housing status, or other protected status. We strongly encourage women, people of color, veterans, individuals with disabilities, and members of the LGBTQ community to apply.Visit yesler.com to learn more, or follow us on Twitter @yeslerb2b.com
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Jan 28th, 2020 01:33PM
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Jan 28th, 2020 01:33PM
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Yesler
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Industrials
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Support Services
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private:yesler
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yesler.com
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yesler.com
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Jan 28th, 2020 12:00AM
|
Account Director
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Open
|
|
Full-Time
|
Portland, OR, United States
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Portland
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OR
|
USA
|
Jan 6th, 2020 12:00AM
|
|
Yesler seeks an Account Director who will manage all aspects of the Agency-Client relationship by providing the support to deliver highly effective demand generation, lead management, and integrated, results-driven digital marketing initiatives for a select group of top-tier clients. The Account Director at Yesler cultivates existing client relationships, ensures client results, maintains high levels of satisfaction and uncovers new business opportunities with existing clients. As an individual contributor, you will deliver and implement digital marketing strategies, compile and analyze data and provide detailed industry-related insight and third-party market research to drive outcomes. You will manage account relationships, develop new business, and identify and sell to customer needs. In addition, you will create and communicate vision and plans that balance short- and long-term goals. Key Responsibilities: Retain and grow existing client base through individual efforts and through the account management team, by delivering profitable, quality service; Mine new business opportunities from existing clients; Maintain awareness of current research, the marketplace, the competitive environment, the client’s industry and the client’s position in order to recommend strategies/projects; Oversee a list of assigned accounts and assess performance on these accounts against implemented targets and benchmarks; Define business strategies by applying knowledge based on customer market; Assess strategies currently in place for existing clients and recommend new or amended priorities and targets as required, in order to enable Yesler to meet and exceed each client’s commercial and business objectives; Own senior client relationships (CMO, Marketing VP, etc.) across existing client base; Provide a point of escalation for the client and account team; Ensure that significant ROI is being achieved across all assigned accounts and that high standards of quality are met by the account team; Track digital marketing performance against implemented targets in order to ensure the best possible quality of results are maintained across the Yesler client portfolio; Support the VP of Account Strategy in informing the overall business strategy, and keep company leaders apprised of key client opportunities, potential risks and other key nuances which affect the health of the business; Facilitate the development and documentation of best practices for improving operational efficiencies within the team and the group; Lead the creation of proposals and budgets; and, Lead and implement client account planning. Requirements:At least 10 years’ experience in product marketing, executive communications, direct marketing, sales, or marketing program management – a variety across multiple disciplines is desirable, and previous agency experience is preferred; Bachelor's degree in Business Administration, Marketing, Communications or a related 4-year degree is required - MBA preferred; Ability and willingness to wear multiple hats, without hesitation, to do what it takes to get things done; Ability to encourage open communication; Analytical and strategic mindset;Able to thrive under pressure and function effectively in a fast paced, changing environment; and,Driven by results, while proactively seeking to improve them. Preferred Qualifications: Experience working across a range of digital marketing disciplines; Familiarity with industry best practices, concepts, and procedures; Experience devising and implementing integrated digital marketing strategies;Specific experience achieving significant improvements in results by devising and implementing innovative campaign strategies and ideas;Analytical, with a proven ability to interpret large amounts of information, news, data and research quickly – and distil the most important/relevant information for intelligent strategic development;Demonstrated competence in content development, social media, demand generation, Marketing Automation;Highly passionate about delving into – and drawing insight from – data;Entrepreneurial mindset with a high level of organization, strong project management and planning skills;Able to meet tight deadlines and remain calm under pressure;Excellent communication and presentation skills and ability to deliver clear and concise ideas to internal and external customers; Comfortable working both independently and as part of a team;Extensive account management experience, providing digital marketing solutions; and,Well-versed in the latest digital trends and experience in overseeing agency executions.About YeslerYesler is a B2B marketing agency that blends strategy, creativity, and technology to build demand, engage customers, and grow revenue. From offices in Seattle, Portland, Philadelphia, Toronto, London and Singapore, we’re a team of more than 200 strategists, designers, technologists, media experts, and analysts who are on a mission to change the marketing status quo. We take an integrated approach to serving the entire marketing organization—not only the strategies, content, and programs to create demand but also the infrastructure, operations, and project management required to execute, measure, and optimize for results.Yesler has been recognized as a great place to work, and the awards keep rolling in. We’ve earned more than 19 Best Workplace Awards over the last decade, placement on the Inc. Magazine list of America’s Fastest Growing Companies for five years in a row, and we were named one of the Top 50 B2B Marketing Agencies by Chief Marketer in 2016 and 2017.Our mission is to positively impact the people we work with, the people we work for, and the communities we live in. We support our mission by providing an inclusive environment where all are empowered to share their diverse perspectives and experiences, so we can ultimately be better together.Our policies, practices, programs, activities and decisions regarding employment, hiring, assignment, promotion, compensation, volunteerism, and internships are not based on a person’s race, color, sex, age, religion, national origin, mental or physical disability, ancestry, military discharge status, sexual orientation, gender identity or expression, marital status, source of income, parental status, housing status, or other protected status. We strongly encourage women, people of color, veterans, individuals with disabilities, and members of the LGBTQ community to apply.Visit yesler.com to learn more, or follow us on Twitter @yeslerb2b.com
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Jan 28th, 2020 01:33PM
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Jan 28th, 2020 01:33PM
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Yesler
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Industrials
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Support Services
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private:yesler
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yesler.com
|
yesler.com
|
Jan 28th, 2020 12:00AM
|
Account Director
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Open
|
|
Full-Time
|
Seattle, WA, United States
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Seattle
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WA
|
USA
|
Jan 6th, 2020 12:00AM
|
|
Yesler seeks an Account Director who will manage all aspects of the Agency-Client relationship by providing the support to deliver highly effective demand generation, lead management, and integrated, results-driven digital marketing initiatives for a select group of top-tier clients. The Account Director at Yesler cultivates existing client relationships, ensures client results, maintains high levels of satisfaction and uncovers new business opportunities with existing clients. As an individual contributor, you will deliver and implement digital marketing strategies, compile and analyze data and provide detailed industry-related insight and third-party market research to drive outcomes. You will manage account relationships, develop new business, and identify and sell to customer needs. In addition, you will create and communicate vision and plans that balance short- and long-term goals. Key Responsibilities: Retain and grow existing client base through individual efforts and through the account management team, by delivering profitable, quality service; Mine new business opportunities from existing clients; Maintain awareness of current research, the marketplace, the competitive environment, the client’s industry and the client’s position in order to recommend strategies/projects; Oversee a list of assigned accounts and assess performance on these accounts against implemented targets and benchmarks; Define business strategies by applying knowledge based on customer market; Assess strategies currently in place for existing clients and recommend new or amended priorities and targets as required, in order to enable Yesler to meet and exceed each client’s commercial and business objectives; Own senior client relationships (CMO, Marketing VP, etc.) across existing client base; Provide a point of escalation for the client and account team; Ensure that significant ROI is being achieved across all assigned accounts and that high standards of quality are met by the account team; Track digital marketing performance against implemented targets in order to ensure the best possible quality of results are maintained across the Yesler client portfolio; Support the VP of Account Strategy in informing the overall business strategy, and keep company leaders apprised of key client opportunities, potential risks and other key nuances which affect the health of the business; Facilitate the development and documentation of best practices for improving operational efficiencies within the team and the group; Lead the creation of proposals and budgets; and, Lead and implement client account planning. Requirements:At least 10 years’ experience in product marketing, executive communications, direct marketing, sales, or marketing program management – a variety across multiple disciplines is desirable, and previous agency experience is preferred; Bachelor's degree in Business Administration, Marketing, Communications or a related 4-year degree is required - MBA preferred; Ability and willingness to wear multiple hats, without hesitation, to do what it takes to get things done; Ability to encourage open communication; Analytical and strategic mindset;Able to thrive under pressure and function effectively in a fast paced, changing environment; and,Driven by results, while proactively seeking to improve them. Preferred Qualifications: Experience working across a range of digital marketing disciplines; Familiarity with industry best practices, concepts, and procedures; Experience devising and implementing integrated digital marketing strategies;Specific experience achieving significant improvements in results by devising and implementing innovative campaign strategies and ideas;Analytical, with a proven ability to interpret large amounts of information, news, data and research quickly – and distil the most important/relevant information for intelligent strategic development;Demonstrated competence in content development, social media, demand generation, Marketing Automation;Highly passionate about delving into – and drawing insight from – data;Entrepreneurial mindset with a high level of organization, strong project management and planning skills;Able to meet tight deadlines and remain calm under pressure;Excellent communication and presentation skills and ability to deliver clear and concise ideas to internal and external customers; Comfortable working both independently and as part of a team;Extensive account management experience, providing digital marketing solutions; and,Well-versed in the latest digital trends and experience in overseeing agency executions.About YeslerYesler is a B2B marketing agency that blends strategy, creativity, and technology to build demand, engage customers, and grow revenue. From offices in Seattle, Portland, Philadelphia, Toronto, London and Singapore, we’re a team of more than 200 strategists, designers, technologists, media experts, and analysts who are on a mission to change the marketing status quo. We take an integrated approach to serving the entire marketing organization—not only the strategies, content, and programs to create demand but also the infrastructure, operations, and project management required to execute, measure, and optimize for results.Yesler has been recognized as a great place to work, and the awards keep rolling in. We’ve earned more than 19 Best Workplace Awards over the last decade, placement on the Inc. Magazine list of America’s Fastest Growing Companies for five years in a row, and we were named one of the Top 50 B2B Marketing Agencies by Chief Marketer in 2016 and 2017.Our mission is to positively impact the people we work with, the people we work for, and the communities we live in. We support our mission by providing an inclusive environment where all are empowered to share their diverse perspectives and experiences, so we can ultimately be better together.Our policies, practices, programs, activities and decisions regarding employment, hiring, assignment, promotion, compensation, volunteerism, and internships are not based on a person’s race, color, sex, age, religion, national origin, mental or physical disability, ancestry, military discharge status, sexual orientation, gender identity or expression, marital status, source of income, parental status, housing status, or other protected status. We strongly encourage women, people of color, veterans, individuals with disabilities, and members of the LGBTQ community to apply.Visit yesler.com to learn more, or follow us on Twitter @yeslerb2b.com
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Jan 28th, 2020 01:33PM
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Jan 28th, 2020 01:33PM
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Yesler
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Industrials
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Support Services
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private:yesler
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yesler.com
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yesler.com
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Jan 28th, 2020 12:00AM
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Marketing Operations Specialist
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Open
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Full-Time
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Philadelphia, PA, United States
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Philadelphia
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PA
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USA
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Jan 21st, 2020 12:00AM
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Yesler is hiring! We are looking to add a Marketing Operations Specialist to our Marketing Operations team. This role will work both independently and with a small team supporting events for one of our tech clients.Key Responsibilities:· Support District Marketing Managers and Coordinators with their Field Marketing initiatives.· Communicate with marketing teams, vendors, and partners· Act as lead contact for data entry and campaign setup and tracking through the existing system and develop comprehensive knowledge about these tools and reporting associated with them· General Administrative Support – Provide miscellaneous marketing and activity status reporting as required. Assist with district event scheduling, other internal/external meeting scheduling and support· Multi-task across multiple projects and marketing campaigns, using existing tools and communication skills to manage project information and deliverables· Assist in the distribution of internal district communication vehicles, including updating and maintaining SharePoint sites· Input and clean-up customer data in sales and marketing tools, and campaign setup using existing campaign toolsRequirements:· You have 1-2 years of marketing related experience in a similar environment· You're passionate to learn more about marketing, and project management, and kickstart your career· You have a B.A. in Business Administration, Marketing, Communications, or related 4-year degree· You have stellar interpersonal skills· Technical proficiency, adopting the use of tools to input and run data and report on deliverables· Independent, inventive, ambitious approach to work· Well-adjusted, flexible, friendly, and upbeat, with a positive attitude· You will be handling deadlines and managing fast turn-around requests with tact· Customer service and client management skills (verbal communication)About Yesler:Yesler is a B2B marketing agency that blends strategy, creativity, and technology to build demand, engage customers, and grow revenue. From offices in Seattle, Portland, Philadelphia, and Toronto, we’re a team of more than 200 strategists, designers, technologists, media experts, and analysts who are on a mission to change the marketing status quo. We take an integrated approach to serving the entire marketing organization—not only the strategies, content, and programs to create demand but also the infrastructure, operations, and project management required to execute, measure, and optimize for results.Yesler has been recognized as a great place to work, and the awards keep rolling in. We’ve earned more than 19 Best Workplace Awards over the last decade, placement on the Inc. Magazine list of America’s Fastest Growing Companies for five years in a row, and we were named one of the Top 50 B2B Marketing Agencies by Chief Marketer in 2016 and 2017.Our mission is to positively impact the people we work with, the people we work for, and the communities we live in. We support our mission by providing an inclusive environment where all are empowered to share their diverse perspectives and experiences, so we can ultimately be better together.Our policies, practices, programs, activities and decisions regarding employment, hiring, assignment, promotion, compensation, volunteerism, and internships are not based on a person’s race, color, sex, age, religion, national origin, mental or physical disability, ancestry, military discharge status, sexual orientation, gender identity or expression, marital status, source of income, parental status, housing status, or other protected status. We strongly encourage women, people of color, veterans, individuals with disabilities, and members of the LGBTQ community to apply.Visit yesler.com to learn more, or follow us on Twitter @yeslerb2b.com
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Jan 28th, 2020 01:33PM
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Jan 28th, 2020 01:33PM
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Yesler
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Industrials
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Support Services
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private:yesler
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yesler.com
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yesler.com
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Jan 6th, 2020 12:00AM
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Marketing Automation Architect
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Open
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Full-Time
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Seattle, WA, United States
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Seattle
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WA
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USA
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Nov 19th, 2019 12:00AM
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Are you a passionate B2B Marketer with demand generation and marketing automation expertise? Yesler is hiring a Marketing Automation Architect to join us in our Portland or Seattle offices.You will have systems experience (if not certification) in Marketo and Salesforce. You will consult on, architect, deploy and optimize operational programs for data and lead management, as well as campaigns for lead nurture, event marketing, and more.You're an expert in deploying B2B campaigns in a marketing automation system. Acting as a tactical contributor, you will be responsible for the system execution of strategic plans as well as crafting components of larger projects. You will build assets including emails, landing pages, and forms and verify accuracy with a rigorous quality assurance process. Working with the strategic project lead you may participate in client meetings and provide input on email marketing tactics. As part of a project team you will participate in project road mapping, contribute to estimates and implement marketing automation standard methodologies.ResponsibilitiesYou will translate project requirements and build appropriate solutions in marketing automation platformsYou will craft campaigns to support lead nurture, lead scoring, event promotion, and data managementProduce marketing campaign assets including emails, landing pages, and forms within a marketing automation WYSIWYG editorPerform quality assurance on assets and programsProvide internal and client-facing documentationYou will report on campaign performance, including results of any testsParticipate on a team responsible for planning, estimating, and managing deliverablesRequirements/QualificationsYou have a Bachelor’s Degree and 3+ years of experience in marketing and demand generation, with at least 2 years in Marketo. Certification preferredExcellent understanding of email marketing techniques, best practices, and metricsBasic understanding of HTML and CSS preferredYou're able to learn systems and acquire technical skills quickly and have a problem-solving attitudeYou're passionate, organized and detail-orientedYou're a phenomenal teammate but able to work independently as wellYou have strong written and verbal communication skillsAbout YeslerYesler is a B2B marketing agency that blends strategy, creativity, and technology to build demand, engage customers, and grow revenue for our clients. From offices in Seattle, Portland, Philadelphia, Toronto, London and Singapore, we’re a team of more than 200 strategists, designers, technologists, media experts, and analysts who are on a mission to change the marketing status quo. We take an integrated approach to serving the entire marketing organization—not only the strategies, content, and programs to create demand but also the infrastructure, operations, and project management required to execute, measure, and optimize for results.Yesler has continually been recognized as a great place to work. We’ve earned 19 Best Workplace Awards over the last decade, including Inc. Magazine's Best Workplaces, and we were named one of the Top 50 B2B Marketing Agencies by Chief Marketer in 2016 and 2017.Our mission is to positively impact the people we work with, the people we work for, and the communities we live in. We support our mission by providing an inclusive environment where all are empowered to share their diverse perspectives and experiences, so we can ultimately be better together.Our policies, practices, programs, activities and decisions regarding employment, hiring, assignment, promotion, compensation, volunteerism, and internships are not based on a person’s race, color, sex, age, religion, national origin, mental or physical disability, ancestry, military discharge status, sexual orientation, gender identity or expression, marital status, source of income, parental status, housing status, or other protected status. We strongly encourage women, people of color, veterans, individuals with disabilities, and members of the LGBTQ community to apply.Visit yesler.com to learn more, or follow us on Twitter @yeslerb2b.
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Jan 6th, 2020 02:39PM
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Jan 6th, 2020 02:39PM
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Yesler
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Industrials
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Support Services
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private:yesler
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yesler.com
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yesler.com
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Jan 6th, 2020 12:00AM
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Integrated Marketing Strategist
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Open
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Full-Time
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Portland, OR, United States
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Portland
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OR
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USA
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Nov 21st, 2019 12:00AM
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Do you have strong experience developing holistic marketing strategies and providing end-to-end execution guidance? Are you looking to flex your strategy, product marketing, and Go-To-Market muscles to help clients develop their marketing and sales organizations into demand growth machines? Yesler’s Integrated Marketing Strategist focuses on delivering tangible business results for clients by developing integrated Go-to-Market (GTM) plans. These GTM plans may address the positioning, messaging, marketing mix, persona targeting, campaigns, integration of our clients' functional areas, and/or organizational process and org structure considerations. You will be responsible for crafting the integrated execution plans that deliver prospect pipeline and revenue, and existing customer cross sell, upsell, and renewal revenue. You will also execute the development of positioning, messaging frameworks, content plans for the client’s buyer personas across the new buyer and customer journeys, channel strategies and campaigns to land it all. You possess a rare blend of B2B marketing experience that spans demand and revenue generation, content strategy, marketing automation, paid media, social media, analytics, web strategy, user experience. You also have the gravitas to inspire client executive leadership and execution team members alike towards your strategic vision.Key ResponsibilitiesGo-to-Market Planning and Optimization:You collaborate with clients and internal teams to develop integrated plans addressing ABM, lead and demand generation campaigns, messaging and positioning frameworks, buyer personas, and buyer journey maps.You play a key coordinating role in the development, presentation, and implementation of cross-channel marketing strategies that translate business and marketing goals.You work with channel delivery teams (paid media, email marketing, social, etc.) developing consensus on how to reach target audiences for content amplification/native and ensure content is optimized for search engines, sharing, and distribution across channels.You work with Yesler MarTech consultants to ensure the delivery of a holistic plan that maximizes efficiencies.You work with our clients’ sales, marketing, and customer experience to develop integrated approaches for lead scoring, lead flow management, service level agreements, etc.Content Plan Development:You research B2B content marketing and tech news/trends, prepared to apply that knowledge across all client engagements.You produce content audits and gap analyses.You articulate strategies that drive MQLs, SALs, SQLs and opportunities.You lead meetings and workshops with senior leadership and our clients, ensuring cross functional alignment on strategies.You start with a data mindset to ensure we can demonstrate return on investment for all marketing efforts.Internal Work:You serve as SME by researching, educating and implementing best practices for the latest issues, developments, and trends.You promote the health and growth of Yesler through special projects, internal advisory boards, committee participation, and community involvement.Requirements4-year degree required7+ years of integrated marketing experience; experience in B2B marketing required5+ years experience in complicated go-to-market execution focused on marketing but integrated with sales, customer support, and other related areas2+ years experience building and managing content marketing strategy (agency experience is nice to have, technology company, or major publication experience preferred)2+ years agency experience working with B2B tech clientsProven experience with content distribution and amplification, including a deep understanding of social and paid mediaExperience conducting group and individual interviews and workshops and capturing qualitative and quantitative dataMastery of marketing fundamentals including segmentation, positioning, and market analysisAbout YeslerYesler is a B2B marketing agency that blends strategy, creativity, and technology to build demand, engage customers, and grow revenue. From offices in Seattle, Portland, Philadelphia, Toronto, London and Singapore, we’re a team of more than 200 strategists, designers, technologists, media authorities, and analysts who are on a mission to change the marketing status quo. We take an integrated approach to serving the entire marketing organization—not only the strategies, content, and programs to create demand but also the infrastructure, operations, and project management required to execute, measure, and optimize for results.Yesler has been recognized as a great place to work, and the awards keep rolling in. We’ve earned more than 19 Best Workplace Awards over the last decade, including being named one of the Top 50 B2B Marketing Agencies by Chief Marketer in 2016 and 2017.Our mission is to positively impact the people we work with, the people we work for, and the communities we live in. We support our mission by providing an inclusive environment where all are empowered to share their diverse perspectives and experiences so we can ultimately be better together.Our policies, practices, programs, activities and decisions regarding employment, hiring, assignment, promotion, compensation, volunteerism, and internships are not based on a person’s race, color, sex, age, religion, national origin, mental or physical disability, ancestry, military discharge status, sexual orientation, gender identity or expression, marital status, source of income, parental status, housing status, or other protected status.We strongly encourage women, people of color, veterans, individuals with disabilities, and members of the LGBTQ community to apply.Visit yesler.com to learn more or follow us on Twitter @yeslerb2b.
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Jan 6th, 2020 02:39PM
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Jan 6th, 2020 02:39PM
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Yesler
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Industrials
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Support Services
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