Glassdoor Profile Reviews Data

Track Path Interactive reviews on Glassdoor to uncover insights on employee sentiment
Ticker Symbol Entity Name As Of Date Review Url Logo Company Author Title Author Location Author Country Summary Description PROs CONs Recommends Value Recommends Description Outlook Value Outlook Description CEO Review Value CEO Review Description Helpful Count Rating: Overall Rating: Work/Life Balance Rating: Culture & Values Rating: Career Opportunities Rating: Comp & Benefits Rating: Senior Management Rating: Diversity & Inclusion Company Id Company URL Advice to Management Not Helpful Count Employer Responses Employer Status Is featured? Is current job? Job Ending Year Length of Employment Company Website Company Industry Id Company Sector Id Date Added Date Updated Company Name Sector Industry
private:pathinteractive https://www.glassdoor.com?employer_id=509210 Sep 13th, 2016 12:00AM Open Open Path Interactive I DONT LIKE IT they pay is unnecessary a lot everything else in this company is bad -1.0 NEGATIVE -1.0 NEGATIVE 0.0 NO_OPINION 0.0 1.0 1.0 1.0 1.0 1.0 1.0 509210 Open 0.0 [] No Yes 0.0 Mar 30th, 2021 06:39PM Mar 30th, 2021 06:39PM Path Interactive Industrials Support Services
private:pathinteractive https://www.glassdoor.com?employer_id=509210 Sep 12th, 2016 12:00AM Open Open Path Interactive An Incredible Place to Grow Your Skills I have worked at Path for just over two years.  In that time I’ve been able to grow my responsibilities, and compensation, significantly.  Unlike a number of my co-workers, and, it seems, some of the people who have written reviews for Path here on Glassdoor, I have a lot of experience in the workplace outside of this company.  I’ve worked in a number of industries (publishing, journalism, public relations) for over a dozen different employers, so I think I have some perspective on this place that others might find useful.   I’ll just say it—I have rarely *ever* experienced a more dynamic, supportive and challenging place to work.  The people that work here and stay are truly special.  Smart as hell, no drama, extremely competent and professional.  They work as a team, and they actually like each other.  Honestly, this place has an incredible social community that is not at all common in my experience.   They throw company happy hours and movie nights and whathaveyou in the front-of-the house lounge, but they also sponsor free fitness classes that a surprising number of people attend, even lazy slobs like me. I think this says a lot about the place. Path employees tend to see this as a place worth investing themselves in.  I like that. There is no getting around that this is an intense place to work.  The company is run by hands-on executives and managers who are passionate about their work—and expect you to be too.  They set very high standards for the work they do on behalf of their clients, so this can mean some long hours, but the leave policy is generous and flexible.  It also means that, yes, of course, you have to be accountable for your efforts, but I’ve actually found the time tracking to be really helpful for keeping me focused on the tasks that are actually important for our clients and revenue-generating for the company. Otherwise, you’re just ping-ponging from one squeaky wheel to the next. 1.0 POSITIVE 1.0 POSITIVE 1.0 APPROVE 7.0 5.0 4.0 5.0 5.0 5.0 5.0 509210 Open So yeah, it’s intense at Path, but in a good way, so I'd say my advice to the management is to keep pushing your employees to exceed expectations.  All of the teams I have worked on were supportive and professional, and usually even fun.  In fact, the people at Path pretty much act like normal, intelligent, compassionate human beings, who actually want their coworkers to thrive and their projects to succeed.  Crazy, I know, but it’s true.  Every time I’ve had to ask a question about something I wasn’t sure about, or ask for help on a project I wasn’t fully prepared for, my managers and senior co-workers were happy to walk me through it and/or lend a hand.   This is not the kind of place where everyone is worried about covering their a**.  For folks who don’t have a ton of workplace experience, I can’t tell you how rare that is.  You speak up and ask questions, you get help, you build your skills, you grow your responsibilities, and you give and get constant feedback for improvement.  And then you talk over where you are and where you’d like to go at your review.  This has been my experience at Path, and it’s the way it should be.   That was basically what I wanted to say, but I can’t let go one something an earlier poster said.  She/He compared the experience of working at Path to having been “12 years a slave,” as if having to write client reports in the Flatiron district every day is even remotely comparable to the systematic brutalization of an entire race of people.  I think the sheer immaturity of that statement makes it hard to credit what the person has to say about Path, but I have to say that there is so much about that insinuation that is offensive, especially when applied to this place in particular.  It's kind of interesting that Glassdoor doesn't necessary prompt its reviewers to speak to this issue, but Path is a truly diverse workplace—the most diverse workplace I have ever worked in, in fact.  To say that about this place is beyond insulting. 0.0 [] No Yes 0.0 Mar 30th, 2021 06:39PM Mar 30th, 2021 06:39PM Path Interactive Industrials Support Services
private:pathinteractive https://www.glassdoor.com?employer_id=509210 Sep 6th, 2016 12:00AM Open Open Path Interactive Digital Media Analyst Great Place to Work and Learn Great working environment. Friendly colleague Free Snacks and open tab nothing so far. If I really need to put in something in here that would be high working intense 1.0 POSITIVE 1.0 POSITIVE 1.0 APPROVE 2.0 5.0 5.0 5.0 5.0 5.0 5.0 509210 Open 0.0 [] No Yes 0.0 Mar 30th, 2021 06:39PM Mar 30th, 2021 06:39PM Path Interactive Industrials Support Services
private:pathinteractive https://www.glassdoor.com?employer_id=509210 Aug 4th, 2016 12:00AM Open Open Path Interactive New York, NY Great place to develop your own roles, contribute to agency growth Really powerful place to work, as the agency really values overall performance accountability and transparency with clients. All the employees work really hard to make sure clients get value out of the marketing services, which is incredibly motivating and it's a huge pleasure to work with this team. The agency also has a wonderful culture; most people's favorite thing about Path is the people they work with. Staff get together outside of work regularly for dinners, outings, parties, etc. and collaborate across teams and departments with great results. There's a lot of trust in every employee to get the job done, which makes for a very supportive and effective workplace culture. Management is very open-door, and supports/empowers employees in development of their own career paths. Management styles generally aren't overly structured or rigid, so employees have a lot of freedom to contribute to the growth of the company and influence the development of processes, development, etc. Salaries continue to grow significantly each year. The leaders of the company take their employee's personal and professional success very much to heart, and it really shows in the way they engage all individuals on staff. Though there's a lot of freedom to define/expand job scope and really make a footprint at the agency, this place may not be a fit for anyone who's looking for a predefined career ladder and narrowly defined job scopes. Individuals who want to take the initiative and go above and beyond to build their careers will succeed and love this place, but individuals who think of work as simply earning a paycheck will probably neither enjoy the work environment nor excel within it. As with all digital agencies, there's also quite a lot to do. Individuals who struggle with juggling many initiatives at once and effectively prioritizing will also likely not enjoy the work or be able to perform to expectations (their own or the company's). However, if you thrive in high-speed, ever-changing work dynamics you'll love it (as I do). 1.0 POSITIVE 1.0 POSITIVE 1.0 APPROVE 2.0 5.0 5.0 5.0 5.0 5.0 5.0 509210 Open Keep investing in/supporting employees, innovating in processes, and scheduling in-office massages! 0.0 [] No Yes 0.0 Mar 30th, 2021 06:39PM Mar 30th, 2021 06:39PM Path Interactive Industrials Support Services
private:pathinteractive https://www.glassdoor.com?employer_id=509210 Jul 13th, 2016 12:00AM Open Open Path Interactive Wonderful Place to Work Path is a wonderful place to work. The company offers a generous benefits program that I have never seen offered elsewhere. Management go above and beyond to build a culture that brings employees together as a team. Weekly fitness classes, unlimited vacation, in-house massages, awesome parties and movie nights are just some of the perks offered. Above all else, the owners truly care about each individual employee and want to help them succeed. Everyone including the managers/executives are approachable and knowledgable. Hard work is recognized with competitive compensation and they always invest in the employees, including the interns who are often retained after the program. Having been at some horrible work environments, I really appreciate the effort they put into continuously improve upon an already a great place to work. I could not have asked for a better opportunity. The work can be demanding as it is a face paced agency but it is worth it. I have worked at multi billion dollar corporations with grueling 12+ hour days that don't offer a fraction of the support and perks Path does. 1.0 POSITIVE 1.0 POSITIVE 3.0 5.0 5.0 5.0 5.0 5.0 5.0 509210 Open Let the improvements keep on coming. The regular huddles highlighting recognitions with business updates are great! 0.0 [] REGULAR No Yes 2.0 Mar 30th, 2021 06:39PM Mar 30th, 2021 06:39PM Path Interactive Industrials Support Services
private:pathinteractive https://www.glassdoor.com?employer_id=509210 Jul 6th, 2016 12:00AM Open Open Path Interactive New York, NY 12 Years A Slave Worked on a variety of accounts, with widely different products and services, along with several platforms for day-to-day campaign management. You will gain knowledge and experience very quickly, given the number of clients you manage, each with very different angles and initiatives, which is great. I’d compare 1 month of experience at Path to about 2-3 months at a similar sized agency. There are also some really great and knowledgeable individuals working here, who are always there to assist in any way they can, time permitting. There is a warm and intimate feel to the company, and everyone gets to know each other really well and form lasting relationships that extend outside the workplace. A great starting point for someone looking to get into the industry, you will definitely learn and be well-versed in the field after just a few months. This of course is contingent on your personal drive, initiative, and willingness to learn. The office is also in a great location by Union Square, with lots of excellent restaurants and outing options. Sometimes you see daylight during the summer months. Company honors Thanksgiving and Xmas as official holidays/ days off. Tons of food options available on Seamless. On rare occasions you find time to have lunch outside the office. Sometimes managers have emotions Luckily I did not work here for 12 years, as the title states, but it sure felt that way. First, there is an extreme effort to squeeze every last drop of efficiency from employees, with mostly detrimental results. You will be asked to track every single minute of your day in "state-of-the-art" tracking software. The reasoning is this will help identify and streamline tasks that take too long, so you can be more efficient. Sounds pretty on paper, but you will find yourself spending so much time tracking your time, that there is an entire section dedicated to track your time-tracking! Alas, no matter how efficient you become, you will soon take on another client/account, adding to your workload, and no, it will not come with a pay raise. It’s an amazing feeling calculating your salary into an hourly rate at Path Interactive, it seems to magically get lower the longer you work here, in fact, it is inversely proportional to your productivity! The managers, although very knowledgeable in their field, are mostly void of basic social, communication and managerial skills, and struggle directing in a normal, respectful manner. You will find yourself going through conflicting instructions between managers and CEOs. One manager in particular finds joy in calling out your mistakes, and provides "feedback" in a highly sarcastic and passive aggressive manner via the use of open ended questions. The "great jobs" and "thank yous" come around as often as a dentist visit, dont expect any gratitude unless you've somehow come up with a revolutionary and game changing idea. To be fair, managers are highly influenced by directives from the higher-ups, and are constantly put in difficult situations where they must manage too many accounts while being constantly understaffed, resulting in little bandwidth to plan or course-correct. I learned a great deal from the training they provided during my time here, it is unfortunate that not enough bandwidth is available for them to properly manage and to provide adequate feedback. Probably the biggest con at path, is the performance-based bonus structure, a dysfunctional incentive for upper management that is carried out each month (supposedly) Basically, if a certain performance threshold is reached at the end of the month, a bonus is issued. Unfortunately, salaries take part of this calculation, meaning that the higher your salary, the more must be made up in revenue each month to reach the bonus threshold. this creates a strong conflict of interests, and naturally, management avoids promoting or hiring as little as humanly possible. Often management will assign new business to existing and overworked staff, ultimately increasing your workload while providing ZERO additional compensation. Leadership never shared exact details of how to reach the bonus, which is bizarre considering they sell you on this as a means to motivate you. This has resulted in a broken system where promotions are few and far between. The effects of this are slave-like conditions, decreased morale, and lower quality of work, you simply cannot invest the time that is needed to properly manage your ever-increasing # of accounts, as interesting as they may be. Be wary if you see upper management particularly happy and cheerful one day, it’s likely they have acquired new business and hired no-one. Their happiest days will be your most dreaded. How’s that for dysfunctional? Behind the time-tracking nuisance, phantom bonus incentives and unfairly low wages, you have higher-ups that are actually very friendly and by-the-book. Meetings like the “Monday Huddle” are common, a recurring exercise to implement what I imagine is the latest chapter in the “Managing Your Workforce” handbook (even if your only thought the entire time is to go back to your desk so you can get home before double digit hours at night) The meetings discuss mind-bending topics such as "how an additional 15 minutes of effort after work can yield great results" or "how to get organized to get more efficient" etc etc. They also host fun gatherings and outings from time to time. Despite their honest attempts at enriching the culture, it is unfortunate that fair compensation and a decent work/life balance is at the bottom of the list, and only considered when someone is threatening to leave, or when they finally realize that staying past midnight still isn't enough to keep your accounts afloat. -1.0 NEGATIVE 0.0 NEUTRAL 0.0 NO_OPINION 13.0 2.0 1.0 3.0 1.0 1.0 2.0 509210 Open Partake in a "Management 101" refresher course, teaching the basics, such as learning to communicate without demeaning your peers, providing constructive feedback in a timely manner, and successfully keeping employee morale above 0. Enforce a weekly, 30 min 1:1 session between managers and individual employees, where employees are given the opportunity to ask any questions for tasks they are directly working on. Share the dough. An understaffed workforce is an underachieving workforce in the long-term. You're in a unique position to write a book on how to run a modern day slave camp in the 21st century. Use the profits from this to hire one additional employee to alleviate bandwidth and help spring innovation and quality at Path. 0.0 [] REGULAR No No 0.0 Mar 30th, 2021 06:39PM Mar 30th, 2021 06:39PM Path Interactive Industrials Support Services
private:pathinteractive https://www.glassdoor.com?employer_id=509210 Jun 24th, 2016 12:00AM Open Open Path Interactive SEO Specialist New York, NY Starting Out Great place to start out and grow. There is a very collaborative environment which is conducive to learning. Because it's a smaller company, upper management is a lot more involved in the day-to-day and are more willing to recognize talent. Plus, the hours are pretty great. Smaller company with smaller clients Benefits are not great 1.0 POSITIVE 0.0 NEUTRAL 0.0 NO_OPINION 2.0 4.0 4.0 4.0 4.0 4.0 3.0 509210 Open 0.0 [{"countHelpful": 0, "languageId": "eng", "userJobTitle": "Director, SEO & Social", "__typename": "EmployerResponse", "originalLanguageId": null, "id": 959119, "responseDateTime": "2016-06-29T09:55:48.853", "translationMethod": null, "response": "Thank you for sharing your feedback. We're glad you've been able to enjoy the collaborative, learning-focused environment and the regular engagement with our upper management teams. As a private company and recent winner of Crain\u2019s 100 Best Places to Work in NYC, we are continually striving to bring our employees the best work environment and employee benefits available. \r\n \r\nWe've conscientiously expanded health benefits for our employees over the past 2 years in the face of increasing premiums and high medical deductibles. We cover 100% of our employees out-of-pocket deductible expenses, a unique benefit in the marketplace for an organization of any size. This increased healthcare offering, along with 401K matching, quarterly wellness initiatives (e.g. in-office massages), commuter benefit programs, weekly sponsored fitness classes, and unlimited vacation are all part of our continued re-investment in our people. We are always looking for more ways to show our employees how much we appreciate them and will continue to expand our benefit offerings.", "responseOriginal": null, "countNotHelpful": 0}] REGULAR No No 2.0 Mar 30th, 2021 06:39PM Mar 30th, 2021 06:39PM Path Interactive Industrials Support Services
private:pathinteractive https://www.glassdoor.com?employer_id=509210 Apr 25th, 2016 12:00AM Open Open Path Interactive SEO Intern coworkers are nice,supportive, and generally seem to want contribute to making products better for the clients. their is a fairly clear management structure that attempts to help clarify issues. low salary especially for new york, i had to work 3 jobs just to pay my bills, i wouldn't recommend unless you have family support or a hidden fortune ! i spent more on commuting and food than i made at work. uses interns as a cheap labour source, very little chance for promotion or full time work. -1.0 NEGATIVE 1.0 POSITIVE -1.0 DISAPPROVE 1.0 2.0 3.0 3.0 1.0 1.0 2.0 509210 Open treat interns as people and not just a labour source, you have potential to be a very good company but you need to clarify what the potential for the position is from the start. don't make people work for months to get a job and then lay everybody off at the end of the summer 0.0 [{"countHelpful": 0, "languageId": "eng", "userJobTitle": "Director, SEO & Social", "__typename": "EmployerResponse", "originalLanguageId": null, "id": 913679, "responseDateTime": "2016-05-03T08:14:13.83", "translationMethod": null, "response": "Thank you for taking the time to leave feedback on your experience as an intern with us. We're so glad you felt positively about your supportive, dedicated coworkers \u2013 we work hard to make sure interns feel welcomed and that our training program prepares them excellently for the digital marketing workforce. We're sorry you felt negatively about the fact that our internships are unpaid and that you were not hired at the conclusion of the program, though. We do provide interns with alternative benefits like 100% reimbursement for transportation as well as free fitness classes at many of the boutique gyms in the neighborhood. We also support flexible intern work arrangements so career seekers can take advantage of the training while balancing other responsibilities. \r\n\r\nAnd though we have no obligation to hire interns at the conclusion of the 14-week program, when entry-level job openings become available we generally look to fill them with past interns. In fact, since we began our formal internship program we've ultimately employed 38% of interns who had completed college level degrees and our program, and the other 62% who were actively looking to seek a career in digital were employed within the industry; 90% were employed no later than 1 month after the internship ended! If you're a past intern looking for a position in digital marketing, please reach out \u2014 we're always happy to refer our past interns to our clients and partners seeking candidates.", "responseOriginal": null, "countNotHelpful": 0}] No No 0.0 Mar 30th, 2021 06:39PM Mar 30th, 2021 06:39PM Path Interactive Industrials Support Services
private:pathinteractive https://www.glassdoor.com?employer_id=509210 Mar 4th, 2016 12:00AM Open Open Path Interactive Account Management New York, NY Top place to work in NYC Having worked in some really awful environments, I can fully appreciate everything I have here at Path. Management makes a concerted effort to continually make improvements to the perks and create a family culture. From unlimited vacation days, to company parties, to weekly fitness outings paid for by the company, to summer Fridays, I know that happy employees are just as important as happy clients to them (and happy clients are very important). The work that we is done here is at the top of the industry. 100% of the interns who have completed the internship program are employed within a month, which says a lot about Path's reputation and the quality of the work. Employee retention rates seem to be high and improving, as is client retention which makes for a stable environment. The structure of the teams makes it easy to rely on co-workers, especially with personal accountability being a top quality in employees. I've never heard "that's not my job" said by anyone, as being a team player is vital to success here. Long hours - but the unlimited vacation policy helps offset that. 1.0 POSITIVE 1.0 POSITIVE 1.0 APPROVE 2.0 5.0 4.0 5.0 5.0 5.0 5.0 509210 Open Keep it up - the changes that have been happening in the last year and a half make Path a great place to work. 0.0 [] REGULAR No Yes 2.0 Mar 30th, 2021 06:39PM Mar 30th, 2021 06:39PM Path Interactive Industrials Support Services
private:pathinteractive https://www.glassdoor.com?employer_id=509210 Dec 26th, 2015 12:00AM Open Open Path Interactive New York, NY Great Place Tight knit staff , smart people, great vibes, great leaders. Everyone can use a lesson on how some of the office machinery works so that it doesn't break! 1.0 POSITIVE 1.0 POSITIVE 1.0 APPROVE 3.0 4.0 3.0 5.0 4.0 3.0 4.0 509210 Open Invest even more in co employee training! Especially on internal systems or even our technology around the office. 0.0 [] No No 2.0 Mar 30th, 2021 06:39PM Mar 30th, 2021 06:39PM Path Interactive Industrials Support Services

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